Success in fashion, why some brands fail

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This article takes a look at the secrets behind fashion brands' triumphs and pitfalls that can lead to their downfall or their uprising, highlighting the reasons why some fashion brands have succeeded and why many of them failed. While no two brands are alike, success generally involves a combination of creativity, commerciality and the elusive X factor.

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Passion for Pritzy, Passion is Success

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Pritzy has passion. Start with passion and keep it. Many have asked the question, “what is the secret to creating and managing a successful business?” From the ‘aha moment’, to drafting a business plan, to making a financial investment, to putting in the long days and late nights. It is this process of ‘continuation’ that makes all the difference to making your business a success. Which is dependent on passion.

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